LUX Rewards – making ground in a crowded loyalty market Copy

LUX is a free app that connects diners with high-quality local restaurants and bars in London, Bristol & Bath. Discover venues, earn 7.5% of your bill back in points, then spend points on luxury rewards.

The app works in a similar way to ‘Air Miles’, with users collecting LUX points for their restaurant spend and then being able to redeem these for luxury rewards. LUX focusses specifically on the corporate market; banks, law firms, management consultancies, PR firms and wealth managers all distribute LUX to their employees as a work perk. LUX also offers the companies’ PAs and EAs a complimentary concierge service to help them with their private booking requests.

Customers can discover amazing restaurants nearby, collect points for spending at them, and purchase luxury rewards such as gifts, experiences, in-restaurant rewards or even donate points to charity. Dine with LUX and you could drive a Ferrari, relax at a spa day, or drink champagne at the top of The Shard. Or donate to local charities.

Restaurants can drive higher spending customers to their restaurants during midweek, without devaluing their brand by offering a discount.
LUX partners with over 60 corporate businesses offering an employee platform as well as a LUX for Bookers. Each download, transaction and private hire booking can earn rewards

See for yourself by downloading the app here 
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